
Table of Contents:
Author's Note
Introduction - The Transportation Precipice: Ushering in a Decade of Innovation
Ch 1 - Leading Change Through a Paradigm Shift: Uniting People & Process
Ch 2 - Amplifying the Value of Artificial Intelligence: The Power of Collaborative Data
Ch 3 - Thinking Algorithmically: Better Strategic Choices Amidst Noise
Ch 4 - Executing on Promises: The Future Role of Sustainability in Corporate Strategy
Ch 5 - Creating Enduring Strategies: The Shift Towards Collective Optimization
Author's Note
Historically, [company] has released an annual compilation of excerpts gathered from thought leaders across industries to enhance our dialogue around topics of interest to our shipper clients. The [company] spirit of innovation that drives us to always reach for more does not stop at our client interactions and solutions development. Much like our team, services, and the scope of our business, our desire to provide thought provoking commentary evolved into something much more than we have ever released.
Finding novel topics to highlight can be difficult. We, along with many publications
feel like a broken record: data is everywhere, complexity has increased, the only constant is change. These mantras, while true, are missing a key characteristic that make the commentary surrounding them useful to those who are executing strategies on the ground.
That characteristic is context.
Our candid conversations with passionate and charismatic leaders in data science, behavioral economics, policy, and transportation struck us differently than they have in years past. In this, we felt a much deeper shift occur.
Previously, we provided brief commentary on large, bucketed topics that focused on concrete events. But true trends cannot occur in a vacuum, so this year we could not, in due diligence, present these ideas as separate narratives within an abbreviated document.
We illustrate our process to bring life to the idea that the way our industry is changing
is far more nuanced and dynamic than a single moment in time, blog post, paragraph,
or interview could convey. For this reason, along with our commitment to providing our
clients with best-in-class, strategic solutions, we are releasing our first journal to provide
strategic thought leadership.
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